Privacy Policy

At TopToyUSA.com (the website), accessible from https://toptoyusa.com/, the privacy of our visitors is one of our main priorities. This Privacy Policy explains the types of information we collect, how we use it, and the rights you have over your own data.

If you have questions, or want to exercise any of the rights described below, email us at contact@toptoyusa.com.

This Privacy Policy applies only to our online activities and covers information that visitors share with, or we collect through, TopToyUSA.com. It does not apply to any information collected offline or via channels other than this website.

Who we are

The data controller for TopToyUSA.com is Five Star Global Ltd, registered in Scotland at 5 River Street, Ayr, KA8 0AX, United Kingdom. You can reach our data protection contact at contact@toptoyusa.com.

Consent

By using our website, you consent to this Privacy Policy and agree to its terms.

Information we collect

The personal information we ask you to provide, and the reasons we ask for it, are made clear at the point we collect it.

If you contact us directly, we may receive additional information about you, such as your name, email address, phone number, the contents of the message or attachments you send us, and any other information you choose to provide.

When you register for an account or place an order, we may ask for your contact and billing information, including name, shipping address, billing address, email address, and telephone number. Payment details are processed by our payment providers (Stripe, PayPal) and are not stored on our servers.

How we use your information

We use the information we collect in various ways, including to:

• Process, fulfil, and deliver your orders
• Provide, operate, and maintain our website
• Improve and personalise your experience
• Understand and analyse how you use our website
• Communicate with you about orders, returns, and customer service
• Send you marketing emails, where you have consented to receive them
• Detect and prevent fraud
• Meet our legal, tax, and accounting obligations

Legal basis for processing (GDPR)

If you are in the UK, the EEA, or another region where GDPR or an equivalent law applies, we rely on the following legal bases to process your personal information:

• Contractual necessity — to accept, process, fulfil, and deliver your orders, and to provide customer support.
• Legal obligation — to meet tax, accounting, consumer protection, and fraud prevention requirements.
• Legitimate interests — to improve our website, prevent fraud, secure our systems, and keep our records accurate. We consider these interests against your rights before we rely on them.
• Consent — for marketing emails, non-essential cookies, and any other processing where we explicitly ask for your agreement. You can withdraw consent at any time.

Data retention

We keep your personal information only as long as we need it for the purposes described above, or to meet legal requirements. Typical retention periods:

• Order and transaction records: 7 years from the date of the order, to meet UK tax and accounting rules.
• Account information: kept while your account is active. If you delete your account, we remove or anonymise your data within 90 days, except for records we must keep for legal reasons.
• Customer service correspondence: up to 3 years after the conversation closes.
• Marketing preferences: kept until you unsubscribe, then retained on a suppression list so we know not to contact you again.
• Website analytics and logs: up to 26 months.

Log files

TopToyUSA.com follows a standard procedure of using log files. These files log visitors when they visit websites. All hosting companies do this as part of hosting services’ analytics. The information collected by log files includes internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring and exit pages, and possibly the number of clicks. These are not linked to any personally identifiable information. The purpose of the information is analysing trends, administering the site, tracking users’ movement on the website, and gathering demographic information.

Cookies and web beacons

Like any other website, TopToyUSA.com uses cookies. These cookies store information including visitors’ preferences and the pages on the website that the visitor accessed or visited. The information is used to optimise the user experience by customising our web page content based on visitors’ browser type and/or other information.

For more general information on cookies, please read “What Are Cookies”.

Google DoubleClick DART Cookie

Google is a third-party vendor on our site. It uses cookies, known as DART cookies, to serve ads to our site visitors based on their visit to TopToyUSA.com and other sites on the internet. Visitors may decline DART cookies by visiting the Google ad and content network privacy policy at https://policies.google.com/technologies/ads.

Advertising partners’ privacy policies

You may consult this list to find the Privacy Policy for each of the advertising partners of TopToyUSA.com.

Third-party ad servers or ad networks use technologies such as cookies, JavaScript, or web beacons in their advertisements and links that appear on TopToyUSA.com, which are sent directly to your browser. They automatically receive your IP address when this occurs. These technologies are used to measure the effectiveness of advertising campaigns and to personalise the content you see on websites you visit.

Note that TopToyUSA.com has no access to or control over these cookies that are used by third-party advertisers.

Third party privacy policies

TopToyUSA.com’s Privacy Policy does not apply to other advertisers or websites. We advise you to consult the privacy policies of these third-party ad servers for more detailed information. It may include their practices and instructions about how to opt out of certain options.

You can disable cookies through your browser options. For detailed information about cookie management, visit the support site for your browser.

CCPA privacy rights (Do Not Sell My Personal Information)

Under the CCPA, California consumers have the right to:

• Request that a business that collects a consumer’s personal data disclose the categories and specific pieces of personal data the business has collected.
• Request that a business delete any personal data it has collected about the consumer.
• Request that a business that sells personal data not sell that consumer’s personal data.

If you make a request, we have 45 days to respond. To exercise any of these rights, email contact@toptoyusa.com.

GDPR data protection rights

We want to make sure you are aware of your data protection rights. Every user is entitled to the following:

• Right of access — request a copy of the personal data we hold about you.
• Right to rectification — ask us to correct any information you believe is inaccurate, or to complete information you believe is incomplete.
• Right to erasure — ask us to delete your personal data, subject to limits set by law.
• Right to restrict processing — ask us to limit how we process your data, under certain conditions.
• Right to object — object to our processing of your data, under certain conditions.
• Right to data portability — ask us to transfer the data we hold to another organisation, or to you, under certain conditions.
• Right to withdraw consent — where we rely on your consent, you can withdraw it at any time.
• Right to complain — lodge a complaint with your local data protection authority. In the UK this is the Information Commissioner’s Office (ico.org.uk).

We have one month to respond to a request. To exercise any of these rights, email contact@toptoyusa.com.

Children’s information

Protecting children online is a priority for us. We encourage parents and guardians to observe, participate in, and monitor their children’s online activity.

TopToyUSA.com does not knowingly collect personally identifiable information from children under the age of 13. If you believe that your child provided this kind of information on our website, contact us immediately at contact@toptoyusa.com and we will promptly remove it from our records.

Changes to this policy

We may update this Privacy Policy from time to time. Changes are effective when they are posted on this page. Material changes will be communicated by email where we hold a valid contact address for you. This policy was last updated on 18 April 2026.